So who is the biggest Ghanaian music export according to Nigerians? Is it Sarkodie, Stonebwoy or Shatta Wale? None of them, and you would be surprised to know who actually is.
The Nigerian entertainment industry is arguably the grandest on the continent, the music facet playing an important role in that assumption.
Several thousands of dignitaries and musicians across the continent have already started trooping in, including Africa Union [AU] executives, AFRIMA nominees and delegates, as well as members of the International Committee of AFRIMA, for the All Africa Music Awards- arguably Africa’s most important music development event.
The 2018 AFRIMA is happening this week at several top venues, including the Kempinski Hotel Gold Coast City, Accra International Conference Centre, and the Independence Square.
And among the delegation of arrivals from across the continent are hundreds of Nigerians music industry top players, who are In The Know [ITKs} both on the impact of Ghanaian music and its artistes.
That’s why www.channelforafrica sought to discover who Ghana [the host nation]’s biggest Artiste within the various participating countries was. And from these interviews came a very startling revelation.
Perhaps the epitome of the disclosures was the shocking verdict made by Emeka Daniels Obutte, the Founder and CEO of Centre Stage Events & Media in Nigeria who alleged that Tic Tac remains the biggest Ghanaian artiste in the eyes of Nigerians.
According to Mr. Obutte, Tic Tac, whose popularity seems to have waned in recent years remains the only Ghanaian act with the capacity to fill a stadium in Nigeria. Even though he had the utmost respect for stars such as VIP and Sarkodie, he still believed they had not had the same level of impact as veteran rapper Tic Tac following his hit collaboration with Nigerian music act Tony Tetuila.
“He [Tic Tac] is the best…before VIP’s and all of that..before these news guys – Sarkodie…Shatta Wale is just shouting up and down raaahh bla bla”, the respected music mogul emphatically opined.